If Mario Tricoci let his coif go wild, he could pass for a mad scientist — and it would be a fairly apt description. The expert stylist and founder of Mario Tricoci Salons & Day Spas likes to take hair care and boil it down to its chemical components, determined to find the holy grail of the industry: hair rejuvenation. “People want to have thicker hair without surgery,” Tricoci says. “There’s two products we’ve come across that do this.” As of this month, he’ll stock at-home regimens of both DS Laboratories and Nioxin shampoos at his thriving salon’s 16 Illinois locations. DS Labs shampoo is designed to restore hair lost within the last ten years, while Nioxin focuses on thickening existing hair.
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