If e-Harmony and “The Bachelor” are how people find love today, than Barbie Adler’s methods are rooted in classic matchmaking. She’s out to connect real people — not anonymous profiles — ready to go the distance. “People are busier now than ever,” Adler says. “We have our heads in our phones. Mr. or Mrs. Right could be walking right by you and you wouldn’t even notice.”
That’s where her firm, Selective Search (Selectivesearch.com), comes in. Known as the “Rolls-Royce of matchmaking,” Selective Search has more than 20,000 carefully curated clients in its database. The experts at the agency thoroughly interview each prospective partner on their interests, likes, dislikes and history in order to make sure they find a match. “I believe the quickest way to having a divorce attorney on speed dial is to settle,” Adler says, referring to the company’s rigorous standards.
For Adler, love is always in the air. “In my life, every day is Valentine’s Day,” she says. So it’s no surprise that she has an arsenal of highly effective tips for singles and couples looking for romance. “If you’re playing for keeps, you have to put out what you’re looking for,” Adler advises. “First, silence the noise of your life and come up with a game plan. Go to the other person’s playbook. Girls, go to the sports bar. Guys, go to a yoga class.” According to Adler, finding love is about being proactive. “No one is just going to knock on your door and say ‘I’m here.’ You’ve got to make it happen.”
Adler admits that Valentine’s Day can be a stressful time for couples but says the trick is to do everything just a little bit early. “Guys, you have to get a reservation, pronto,” Adler says. “And you don’t necessarily have to wait to send flowers. Send them on a Monday so she has a full week for people in the office to be jealous.”
Here, the romance referee plans the Sunday she loves:
“I wake up, kiss my husband and tell him that I love him,” says Adler. Then she heads downstairs for her Nespresso almond milk latte.
Adler heads to Flywheel (710 N. State) for some intense spinning. “I burn off all the damage from Saturday night escapades,” she jokes.
She stops by Protein Bar (352 N. Clark) for her favorite Southwest burrito. “I’m addicted,” she says.
Adler pops into Pink Polish Nail Salon (670 N. Dearborn) for a quick mani-pedi.
Always happy to help, Adler sits down with her stepdaughters to go over homework—they’re currently learning multiplication tables and social studies. “We try to make it fun with songs and rhymes,” she says.
Before heading to bed, Adler indulges in some TV. Her Sunday night picks? “Downton Abbey” and “Girls.”